Insightful Ideas -Smart Tactics

The Power of 13

13 Marketing is WIBW Television. Our team of talented professionals has hundreds of years of marketing experience. Our diverse backgrounds come from all areas of media and marketing. We work with any size of business and any size of budget. 

We aren’t here to sell you something you don’t need.Our team can tackle your specific business goals by tapping into the latest online and TV research tools. We create efficient and effective marketing campaigns by targeting the specific audiences you want to reach. You shouldn’t buy marketing solutions you don’t need. Let’s find the right mix for you!

Advertisements placed on WIBW-TV and wibw.com reach the largest audiences in Northeast Kansas every day. But those aren’t the only resources 13 Marketing offers to help your business grow. From TV commercials to full-scale website design and maintenance, we do it all. But only if you need it all. Our best relationships are with clients who appreciate the extra value creativity and big ideas deliver. 

13 Marketing Blog

By Al Bonner 03 Jan, 2017

Here are seven good reasons for having and maintaining a website for your business. Determine which areas of your website need some attention.

Online brochure - Your potential customers should be able to easily find out about you and any of your products online.

More customers –Billions of people use the internet every day. Don’t miss out on your share.

Influence People’s Decisions - With the right content and helpful information, you should be able to influence people that your product or service is better than your competitors.

24 hours per day - Your website is open 24 hours a day, seven days a week. You can always be there for your customers.

Communication with customers - By having updates, “how to” information, events, promotions and information about your product or service, you can maintain an ongoing communication with your customers through your website.

Marketing - Your website can bring you new customers by taking advantage of a wide range of digital marketing techniques.

  Instant credibility - A great looking, well organized, useful website can position your brand and your business ahead of others in your category and give you instant credibility that others lack.

Actions:

Pick one or two of the areas you need help in and make it a goal for 2017 to invest time and money in improving the performance of your website.

Have a professional conduct a digital analysis of your website for both organization and how it performs on search engines.

If you need help with a digital analysis, give us a call at WIBW TV. We provide free digital reviews.

By Al Bonner 26 Oct, 2016

Title tags or page titles, give users and search engines an accurate and concise description of your website and for the content on each page of your website. Page titles should demonstrate the relevancy or contents of the website or individual page. This element is critical to both user experience and search engine optimization.

Why are Page Titles so important to Google and other search engines?

Next to the overall content on a specific website or web page, page titles have been considered one of most important elements for being found on search engines, or search engine optimization (SEO). They appear in three places. Browsers, external websites and search engine results pages. Below you will see examples of all three places using a recent Wall Street Journal article on the “Plummeting Newspaper Ad Revenues…”

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